Swot Analysis Of Pia

SWOT Analysis of Pakistan International Airlines. INTERNAL FACTORS; A-Strengths 1-The largest and official limit air line of Pakistan 2-Edge in aircrafts, e.g. Boeing 777,747, 737 and ATR aircrafts. 3-37 supranational destinations/ bridle-paths and 27 ho uptake servant destinations/routes. 4-Highest commercialize share at municipal mesh. 5-Proportion of Highly trained employees 6-Booking offices in each(prenominal) major cities both at domestic anexternal. 7-Subsidized fares. 8-electronic ticketing by web and through SMS. 9-Multi-lingual staff on board 10-GOVERMENTS protection 11-Network B-Weaknesses 12- rider handling 13-Customer services 14-Brand image. 15- political sympathies influence. 16-Old aging authorize of PIA causing higher run cost. 17-Over engaged staff personnel 18-Maintenance of aircraft 19-Lack of integrated brand packagings as compared to competitors. 20-Quality of food/services on board curiously in domestic flights. 21-hig h dependence on passenger revenue orthogonal FACTORS; A-Opportunities 1-PIA has huge potential marker in Middle due east if PIA upgrades its fleets. 2-PIA has largest domestic network and by proper route PIA stack have huge amount of revenue with higher profit.

3-PTDC provides favorable market for domestic as hale as international orbit for the airlines. 4-PIA deal generate more(prenominal) revenue by attracting customers through web and mobile engagement system. 5-Proper use of customer loyalty programs 6-Airline industry recovery 7-PIA can retain a price competitive edge as consumers are price sensitive 8-Larger coverage of routes then another(prenominal) airline s B-Threats. 9-Negative light about the! country regarding terrorism. 10-Political instability and law and order situation. 11-Rising open fire prices in the world. 12- oftentimes rising Airlines fare 13-Growing domestic and international competitors. 14-Effective promotion strategies adopted by other competitors like emirates and shaheen...If you take to thread a full essay, order it on our website: OrderEssay.net

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