Kodak

1. What is the decision facing Kodak? Kodak confederation faces proximo challenges-it relieve oneself the bouncenot turn out withal but must look for more(prenominal) than strategic opportunities in the emerging. 2. What factors ar important in understanding this decision authority? Kodak must continue to gear up new products. They need to look-alike other opportunities to cast up its share of the digital video grocery. Kodak pull up stake have to continue innovating to cover an option for customers in the future and enhance the companys chances of survival. 3. What are the alternatives? First, Kodak needs to development investment in non- theatrical role areas of the business. get wind areas just bring flyspeck profits to the company and these scummy part of profits are not enough to deliver Kodak to develop other business. Second, Kodak positive to consumers launched a series of models of digital cameras and inkjet printers, and Fuji, HP, Canon and other digital business area in front of the contest. Doing like this, consumers can buoy compare these companies products and do a right choice. Good products perpetually so are not afraid to be compared. Third, incorporate would corporate restructure.

The original study image department, health check resourcefulness department, mercantile video image reorganized for commercial, commercial printing, medical tomography, digital and snap imaging systems, digital imaging and engineering science department of five parts in Kodak. Reorganization departments give more details to employees and consumers. Employees would sleep with what are responsibilities for them and consumers would know which departments should they engender to do business with. It makes clear to complete their goals of each departments. Fourth, Kodak is no prolonged do long-run investment to the conventional film business. In this modern society, digital cameras do well in digital food market. Most of spate dont turn out more attention on traditional film. Fifth, Chinese market is a large market that Kodak should develop it. They decided to do the traditional business and digital...If you indirect request to get a generous essay, direct it on our website: Orderessay

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