Wine Industry

AMERICAN UNIVERSITY OF BEIRUT SULIMAN S.OLAYAN SCHOOL OF BUSINESS BUSS 249 STRATEGIC MANAGEMENT DR.YUSUF SIDANI INDUSTRY ANALYSIS vino INDUSTRY IN LEBANON PRESENTED BY NADINE BARAKAT YASMINE ASHOUR MOHAMMAD EL BEITAM MOHAMMAD SALTAJI ALI KHALIFEH NOVEMBER 24TH, 2005 Executive summary The following interpret goes deep to explain the current situation of the Lebanese wine labor. It begins by giving a brief introduction somewhat the current economic situation in the country. Then it gives a detailed explanation the manufacturing economic situation and of the contention forces (Rivals, Supplier bargaining motive, Buyers bargaining power, substitutes, new entrants), its effect on the industry, and the amount of risk it contains. The second dowry of the project explains the unprompted forces of the industry and their effect on reshaping the industry and market. The third musical composition of the industry analysis project explains the different producers positions in the industry and the process of predicting their next strategic move. The last part of this project explains the key factors needed for success and the assessment of the industry to conclude if it is considered attractive or not.

Wine Industry in Lebanon Outline Executive Summary 2 I- Brief History about the industry 4 II- Overview of the macro environment 4 A-General Economic conditions 4 B- world Demographics 5 C-Societal values and lifestyles 5 III- Economic features of the industry 5 IV- Nature and metier of porters competitive forces 8 A-Rivalry among sellers 8 B-Potential entry of new competitors 11 C- competitive pressures of substitutes products 12 D-Supplier bargaining power 13 E-Buyer bargaining power 14 F-Collective strength of the five competitive forces 14 V- Driving... If you want to go away a full essay, order it on our website: Orderessay

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