Fast Food Outlets

ABSTRACT This research deals with the behavior of the customer in choosing the disruptive provender outlets, entering into the market with new products, determining the buying plan of the consumer and finding new ways or assessing the ways to elevate the outlet. These are the objectives of the paper. This paper finds and analyses the important factors influencing the sponsorship of a new fast intellectual nourishment outlet. These factors volition be determined through the circumstantial survey methodology. Initially the factors for consideration of new fast sustenance outlet will be highlighted through various inductive reasoning techniques. base on the factors that emerged out of those techniques, a questionnaire will be prepared and will be given to a savour size of respondents. A descriptive research design will be adopted to do the survey with the help of the questionnaire. Based on the study, the recommendations will be considered to sponsor a fortunate fast food outlet in India. INTRODUCTION The fast food shade emerged as early as the 19th century. During the industrial Revolution, a large workforce was required to work for 10 to 12 hours a day. With so much work to be done, fast food was the idea of a quick and booming lunch. In India, fast food culture emerged in the decades later independence, starting from the 1950s.

Eating at home used to be a significant aspect of Indian culture, so the transform was gradual. Over a period of time, with a growth in the number of nuclear families, economic growth and increasing per capita income as well as globalization, fast food culture gained prominence. Women were duty period from their conventional roles of managing the household and taking care of the children. With growth in literacy, they started joining the workforce in large numbers. Fast food became a time-saving alternative to cooking for them. Similarly, children resorted to fast food to admit their stomachs in school and college. Their exposure to global urban culture and Western cuisine accelerated... If you want to get a skilful essay, order it on our website: Orderessay

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